My team can help you craft a personalized investment strategy, helping you work towards your financial goals.
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As the chairman of Lucia Capital Group, Ray Lucia Jr. is responsible for overseeing the firm’s financial strategy, product design, and overall vision. He prides himself on providing a work environment that fosters growth and opportunity within a family-oriented culture, and he has dedicated his professional career to creating innovative products and services with the end goal of exceeding client expectations. Ray has centered the foundation of the organization by utilizing The Bucket Strategy® to align a customized financial planning and investment philosophy with each client’s life goals and objectives.
Ray has been in the financial services business for nearly 20 years. He began his career at Deloitte and Touche, where he established a strong financial background serving as a tax accountant to corporate and high-net-worth clients. Since that time, he has held a number of positions at various firms, including investment advisor, executive vice president, and CEO.
Ray graduated from Loyola Marymount University in Los Angeles, California, with a B.S. in accounting. He has obtained the CPA certification and earned the Personal Financial Specialist (PFS) designation from the AICPA. He holds FINRA Series 7, 24, 63, and 65 licenses as well as his California insurance license (#OE12175).
Ray is an active supporter of various local charities and organizations, including Rancho Santa Fe’s The Country Friends Organization, Big Brothers Big Sisters of San Diego, and St. Michael’s Church.
Ray and his wife of almost 20 years, Devin, met in elementary school and have two amazing children, Tre and Sienna. In his spare time, Ray enjoys stand-up paddle boarding, golfing, playing tennis, and watching his children play sports.
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It all starts with a phone call that allows us to get to know each other and to find out if our advice and philosophy are a good match for your situation. During this call we’ll get into what your specific goals are, where you’d like to be in the future, and how we may be able to help you get there.
During this meeting, you'll see exactly how we would implement your strategy and what it would look like to work together. At this point, we'll ask you to take some time to think about whether you believe if we're the right fit for you. It's important that you make an informed decision, and we encourage you to take whatever time is necessary.
If we all believe this is a good fit, we'll begin the process to get you on board as a client of the firm. We'll take you through our client agreement, your investment policy statement, and the initial logistics of implementing your financial plan.
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